SATAY: These boots are made for lovin’
In the intricate and often unpredictable fabric of life, sometimes fate weaves the most surprising and fascinating threads. This is how SATAY was born, an emerging brand of exceptionally high-quality leather boots that encapsulates the essence of bold souls. Carlota and Miguel, the founders of SATAY, never imagined that their paths would cross so profoundly, nor that they would create a brand symbolizing intense emotions and artisanal excellence. Here's a glimpse into their extraordinary journey.The Beginning: from uncertainty to unbreakable bonds
A year before SATAY came to be, Carlota and Miguel were strangers, each closing the final chapters of their academic lives. Miguel, fresh off a master’s degree in Manhattan, NY, was seeking a much-needed escape, while Carlota had long dreamed of exploring Australia right after completing her studies in Madrid, Spain. By chance, two childhood friends of Miguel lived in Australia, providing the perfect excuse for him to go.In a stroke of luck, in a land far from their hometowns, Carlota and Miguel met. Their connection was immediate and powerful, although Miguel, scarred by previous failed relationships, initially resisted love. However, destiny had other plans. What began as a short visit for Miguel turned into a year-long odyssey, during which he moved in with Carlota and their bond deepened day by day, until love became undeniable.Their wild and daring spirits found synergy, and it was this fervent energy that would eventually infuse their brand with a unique vigor and passion.The Balinese Adventure: where passion meets craftsmanship
While the flame of their relationship burned intensely in Australia, one day Miguel disappeared, heading to Bali. The distance seemed insurmountable at first, but fate reunited them once again. During their stay in Bali, Miguel and Carlota met John, a master craftsman renowned for his handmade leather work. Known as Solah in his homeland, John had honed his craft for a lifetime. The island of Bali sourced its high-quality leather from Java and was a haven for meticulous artisans. Seeing John's dedication and the unparalleled quality of his creations, they decided to take the plunge.The budding brand SATAY is a perfect blend of Carlota’s love for fashion and Miguel’s resilience and entrepreneurial spirit. John’s expertise with leather brought an essential element to their collaboration, creating a product that echoed the energy and intensity of Carlota and Miguel’s relationship.
All it takes is a new pair of boots
The journey from concept to final product was not without its hurdles. The first months of production were hectic. Working with Balinese artisans introduced Miguel and Carlota to a completely different pace. The island’s laid-back rhythm often clashed with their European sense of urgency.Despite everything, their persistence paid off. Overcoming cultural differences and logistical challenges, they successfully created a small collection, meticulously designed. This collection, aimed at women bold enough to wear statement-making boots, was the essence of SATAY’s philosophy.Perhaps one of the greatest challenges was exporting their first stock from Bali to Madrid. Neither Carlota nor Miguel had experience with international logistics, and navigating the bureaucratic maze of customs posed a significant risk. Any documentation discrepancy threatened the entire container of over 500 pairs being destroyed. But fortune favors the brave, and the arrival of the boots in Madrid’s warehouse was a triumph celebrated with boundless joy.Expanding horizons: the future vision
Looking to the future, SATAY is not just about boots. For Carlota and Miguel, their brand is a reflection of a wild and fearless spirit. Their relentless pursuit promises new boot designs, leather hats and bags. Their immediate goal is to establish a tangible presence in major fashion capitals such as Milan, Paris, and cities like Miami and Ibiza.As they wisely recognized, buying boots without trying them on presents a unique challenge. To bridge this gap, SATAY is collaborating with a store in central Madrid, allowing customers to experience the craftsmanship firsthand.As they envision SATAY’s trajectory over the next five to ten years, Carlota and Miguel see it as the global go-to brand for high-quality, bold cowboy boots.For all the aspiring entrepreneurs out there
When asked for advice for aspiring entrepreneurs, Carlota and Miguel emphasize the importance of finding an environment that fosters creativity and innovation. European factories often require substantial upfront investments and large orders, hurdles that can stifle an emerging brand. Their fortunate discovery of a supportive production space in Bali allowed them to experiment and refine their products before scaling up. "At the beginning, resources are scarce. Find a place that gives you the creative freedom to experiment," they wisely advise from experience.On a journey marked by intense highs and lows, Kevin Kaarl’s song "San Lucas" holds a special place in Carlota and Miguel’s hearts.SATAY is more than a brand: it’s a testament to love, passion, and the relentless pursuit of dreams. With Carlota’s creative vision and Miguel’s indomitable spirit, SATAY is poised to make an indelible mark in the fashion world, carving out a niche where art, craftsmanship, and boldness meet.In conclusion, SATAY’s story shows that with determination and passion, any dream can become a reality. Each pair of boots tells a story of love and adventure, and by wearing them, anyone can feel part of this incredible journey. With an eye on the future and a desire to expand further, Carlota and Miguel continue to embody the true spirit of SATAY: fearless and always true to their roots.For those seeking inspiration, SATAY proves that listening to your heart, despite all difficulties and uncertainties, can lead to extraordinary outcomes.With a bright future ahead of them, Carlota and Miguel are ready to continue their dream, one step at a time.🖤
FOLLOW THEIR STORY AND FIND YOUR BOOTS!
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